Bethesda Softworks and id Software’s first-person shooter game, DOOM need to prove itself all over again after its absence since 1993, according to Bethesda’s VP of marketing and PR, Pete Hines.

Speaking with MCV in its latest issue, Pete Hines said “Let’s be honest, it was a bit of a tarnished brand. And we knew that.

The last couple of games were either ‘ok’ or ‘not great’. It wasn’t a franchise where people were desperate for the next one. Wolfenstein isn’t Uncharted. We knew this would take some explaining.

But developer Machine Games has now untarnished the IP. We view that similarly to Wolfenstein, because it’s been so long since the last Doom game.

We are going in as if we need to prove ourselves all over again. We have no free passes. Nobody will assume this is going to be awesome.”

He adds, “We are going to have to prove that this is something that’s going to be fun and different that you need to pay attention to.

That has to be our default position, we can’t be: ‘It’s Doom, of course you’re going to play it’. But that just makes us work harder.”

Back in 2013, it was confirmed that the game has been rebooted but, “An earlier version of Doom 4 did not exhibit the quality and excitement that Id and Bethesda intend to deliver and that Doom fans worldwide expect”.

The game will be official revealed with a trailer at QuakeCon 2014, which takes place at the Hilton Anatole in Dallas, Texas from July 17 to 20.

Players who bought Wolfenstein: The New Order on PC, Xbox One or PS4 will have access to the Doom beta once it officially begins.

 

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